Russ Whitney began IdeaRoom Inc. as a way of bringing together his passions for solving hard problems, building software and driving innovation. One of Russ’s more notable accomplishments includes former startup, ProClarity Corp., which was later acquired by Microsoft. Quickly following the acquisition, he moved into the position of General Manager at Microsoft, where he stayed for four years before starting IdeaRoom.
Dan VanOrden provides the engineering skills at the core of IdeaRoom Inc.’s success. Dan and his engineering team aim to provide the highest quality 3D configuration and visualization software on the market. With a background at enterprise software consulting company RDI, Dan had many successful years under his belt developing multiple products and divisions within RDI before starting IdeaRoom with Russ in January 2012.
Elaine Andersen brings a diverse skill set to the IdeaRoom team. With a background as a Senior Program Manager at Microsoft leading teams of designers in well-known programs like Excel, she provides insight into the software industry that is as valuable as it is rare. As a customer advocate, designer, product manager, product strategist, and writer, she aligns the IdeaRoom team with customers to help ensure mutual success and long-term customer loyalty.